Yafi LLC was founded in 2022 and is based in Southern California as a privately held family company that focuses on fashion and beauty products that compliments the beauty that every woman has. Our company was born when our two founders realized that there were many great fashion products that were not easily accessible in some parts of the world due to price, shipping limitations, and lack of consumer knowledge on what actually exists and works.

We pride ourselves in not only making quality products available to women across the globe, but also to deliver value at an affordable price all at the same time. We want all women to feel beautiful with any product they use on their skin so they can feel confident to take on the day. Our focus is to provide you with products that are safe, natural and high-quality with ingredients that you can trust.  

Coming from humble beginnings our founders believe that it is important to give back to our communities and our loyal customers/followers who support us. We regularly look for opportunities to donate and support local charities, schools and events that share our commitment to making the world a better place.

Providing safe, high-quality beauty products at an affordable price to every woman in order to help them feel confident and beautiful across the globe.